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Introducing NEW Shades EQ Cream, Redken’s latest salon haircolor featuring a creamy, conditioning formula with pomegranate oil and rice protein. Because Shades EQ Cream is a gentle no-lift, no-ammonia haircolor cream, you get rich, radiant color and stunning shine without the major commitment of a permanent color service. Even if you already love your natural hue, try clear Shades EQ Cream for dose a of gorgeous shine. Not sure what to try? Here are some ideas to get you started, and then go see your stylist!

 

Shadow Effect: Modern color with depth and dimension

Shade EQ Cream's thick, creamy formula makes it ideal for creating defined sections of color. Ask your stylist for dark panels of color underneath your top layers for a chic, modern look that grows out gorgeously.

Cover Refresh: Refreshed color shine and healthy bounce

Restore rich color with customized gray coverage. Shades EQ Cream's conditioning no-lift formula is perfect for blending away gray without lifting the hair's natural pigment.

Lacquer Shine: Rich color with stunning shine and softness

Enhance and enrich your current color with high-gloss Shades EQ Cream for intense shine and a touchable feel—perfect for subtle color correction or livening up dull strands.

Defined Accents: Balanced lowlights for natural definition

Add dimension with natural-looking lowlights. The darker strands will accent and enhance your base color for a subtle boost of glamour.

 



 

Key Benefits

TOP 5 REASONS TO ASK YOUR STYLIST FOR A SHADES EQ SERVICE

Shades EQ Cream is enriched with pomegranate oil, rice protein and 100% oxidative dyes that lead to long lasting, rich color that also happens to be very conditioning. With Shades EQ Gloss there tended to be a glassy texture to the hair after glossing. Say so long to that feeling when using Shades EQ Cream.

 

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Available in 20 shades including Clear

  

bullet No ammonia, no lift with acid pH technology

 

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Safe to use for grey blending

 

bulletLong lasting color that fades true to tone

 

bulletCombine equal parts 10 volume Pro-oxide Cream Developer and use immediately.

 

 

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Last modified: 10/06/14
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